Approaching its 10th Anniversary, POMA is poised to do more than ever for its members and corporate partners. In that effort, LLD Ink announced the addition of  Derrek Sigler to its communications and management team. LLD Ink has provided management services for POMA since 2005.

Sigler’s efforts are focused on communications, content and member engagement.

“Joining LLD Ink and being able to serve POMA is an unusual opportunity,” Sigler said. “I look forward to helping POMA’s management team enhance the organization’s level of service, communications and events. As a member, POMA proved invaluable to me as a writer and communicator.”

In addition to his LLD Ink and POMA efforts, Sigler continues his freelance work as a columnist for POMA Corporate Partners OutdoorHub.com and Bass Pro Shops 1Source. He writes hunting, fishing and power-sports content. Sigler previously worked for Hard Core Brands, Gun Digest and Cabela’s as writer and editor. He currently resides in his native Michigan with his wife and children.

LLD Ink is a communications, consulting and management firm providing a wide range of content, media and marketing services to the outdoor industry. Founded in 1986 by veteran communicator and marketing specialist Laurie Lee Dovey, LLD Ink’s services are provided by a team of dozens of highly specialized professionals.

Sigler will be attending SHOT Show as well as  POMA’s 10th Annual Business Conference, held March 18-21, 2015 in Springfield, Mo., to interact with industry professionals.

POMA members can reach Derrek at derrek@professionaloutdoormedia.org.