The Inside Scoop for a PR & Marketing Strategy

Thursday, February 11, 2010
2:00pm – 3:00pm Eastern Time

Featured Guest Speakers:

Marc Harty
CEO, Maintopic Media, Inc. and Editor, 30MinutePR.com

Jolina Pettice
Senior Account Manager, TopRank Online Marketing

Proven, effective methods that align PR and marketing tactics – minus the turf wars – all for better results.

Integrated communications – it sounds good on the surface but can be hard to put into practice. Until now. What’s changed? Everything. Top of the list is social media. Not the mad rush to Tweet and post and blog, but the bigger implications of what a content-driven strategy is and why it is the way to go.

Register for this webinar today.

Speakers Marc Harty, Editor, 30MinutePR.com. and Jolina Pettice, Senior Account Manager, TopRank Online Marketing will share how to:

• Actually achieve integrated communications – and get results doing it
• Use the email and web marketing to drive buzz and reinforce PR efforts
• Leverage PR to supplement online advertising, stretch budgets and boost search rankings
• Craft powerful content that passes the "3 C’s test – Consistent, Connected and Concept-Driven"
• Combine marketing and PR efforts with real life examples to drive more success

As a special bonus, all webinar attendees will receive a whitepaper that provides details on how to use marketing and PR to create conversations that grow a brand, generate leads and bring customers to your door.

In addition we will be giving away two copies of Online PR Made Easy by Marc Harty. Winners will be announced after the webinar.