Sometimes those who write for a living may find themselves needing a special character that’s not on a keyboard. Or you may be searching for an alternative to the boring bullet options that Microsoft Word has to offer. Using special characters isn’t hard when you know where to look for them. Word comes with its... Read More

Move over Millenials, there’s a new generation in town and they’re heavily influencing marketing strategies. Millennials may have “cut the cord” by getting rid of cable and consuming their content via streaming services, but Gen Z has never even been connected to the cord. They get their content via social platforms – TikTok, YouTube, Snapchat,... Read More

Multi-tasking is something that we are all used to, and pretty much expected to do. However, when you’re doing so many things at once, are you really able to focus on doing everything well? Training your mind to increase your ability to focus can really make a difference in your productivity. These simple steps may... Read More

Every social media marketer knows that they must be interacting and engaging on Instagram. Going one step further, Instagram video is now a must-have in your brand’s social media plan. Anyone can throw a video on IG and call it a day, but the real challenge is to get your video noticed so that it... Read More

Setting goals isn’t new to anyone who is involved in business. They help us grow and stay on track and can also tell us when we’re not quite where we need to be. Social media goals are no different, and they can be a huge help when planning your strategic plan for 2020. These are... Read More

So many times writers are focused on creating quality content that they may forget to make sure it’s also free of errors. Even after carefully writing the content and reading over it several times, sometimes it still gets published with mistakes. That’s not the best way to impress your target audience. Proofreading and editing don’t... Read More

The best photographers never stop learning. Whether it’s techniques, angles, or different camera tweaks, trying new things can really improve the quality of your images. One of the most powerful controls on your camera is the aperature setting. Many experienced photographers rely on the aperature as their main setting to allow quick changes for different... Read More

Recently, Microsoft stopped supporting Windows 7. That means that there will be no further security updates and continuing to use it can put you and your personal information at risk. Nobody really enjoys having to learn a new operating system and its nuances, but often it can really be beneficial in the long run. These... Read More

Budgets are a necessary evil in every business. Content marketers know that while budgets aren’t fun, you must have one so you have a clear map for your marketing plan. Knowing where to start and what to include can be the hardest parts of budgeting. These tips and strategies can help give you a start,... Read More

Sometimes handling direct messages on Instagram is not easy for IG marketers. Those who find themselves in areas with limited wireless or restrictive mobile data plans may soon benefit from being able to handle direct messages on their desktop. It also has the potential to allow brands to use it as part of their customer... Read More