Flexible work schedules were becoming increasingly popular even before current events made it the “norm” for most everyone. When the COVID-19 crisis has ended there are many who will go back to, or continue, working remotely. One of the challenges of working remotely is collaborating with colleagues. Strong leadership is important in keeping teams productive... Read More

Getting traffic to a blog isn’t easy. There are billions of users on the internet, and standing out above all the other bloggers can be a challenge. The next issue is getting your content to the people you want to see it, and at the right time. All these things may seem impossible to overcome,... Read More

Now, more than ever many brands are relying on social media for digital marketing and PR. Taking advantage of the various social media platforms that are available can help you promote your business and connect with consumers. Once you’ve honed your message and your target audience, it’s time to get to work and putting that... Read More

During the COVID-19 social distancing and stay-at-home restrictions, more people find themselves working from home. For some, that’s not a completely new scenario but for others who haven’t done it before, it can be challenging. The biggest hurdle might be staying focused and productive. If you’re struggling with distractions and trying to keep up your... Read More

Taking pictures has definitely become much easier with the progression of technology. Long gone are the days where you have to lug around a huge camera when going out to shoot pictures, and missing spontaneous moments that you want to document. Even with the popularity of the digital format, most photographers don’t like carrying a... Read More

Digital marketing tool choices are increasing rapidly. While this is great news for marketers, all the options can cause confusion. Choosing the right digital marketing tool to meet your needs can help you make the most of your marketing strategy. But, you don’t want one that will cost too much and offer too many bells... Read More

There’s no doubt that today’s content consumers are highly visual. Using pictures in posted content has become mainstream and you rarely see any post that is free of images. Sometimes, however, the photo you want to use may have a background that you want to get rid of. Maybe you want to replace it with... Read More

Instagram has been moving toward the monetization of IGTV for users. While spotted among testers recently, IG has now confirmed that select creators will be invited to help test the first stage of IGTV monetization with ads. The monetization of IGTV can mean the first step to enabling top creators to generate real income from... Read More

Life as a freelance photographer often means not having a reliable income….especially for those just starting out. Fortunately, there are steps you can take to ensure you can potentially increase your chances of getting more photography jobs. Building a photography portfolio is quite possibly the most important step you can take to helping show off... Read More

Social media users continue to crave content that is new and stands out from the crowd. Pushing out branded content is the best way to continue to meet the needs and wants of your content consumers. More than just a logo and a name, branded content conveys so much more about your business like its... Read More